Logo Design | Sons of Italy / 2016 Italian American Golf Classic

Creating a fresh identity for a faction of an organization that’s been around since 1905 isn’t easy … but it’s fun! The Sons of Italy Columbus Lodge 2599 has grown exponentially over the past several years and that growth warranted a new look to elevate them closer to their national parent-lodge. This is one of several logo designs I’ve created, this time for a golf outing to benefit the Downs Syndrome Clinic of Nationwide Children’s Hospital in Columbus, Ohio. I felt it important to integrate familiar colors from the Italian and American flags to represent the past, while bearing in mind they’re an organization with their eyes fixed on the future.

Contract logo design / used by permission of owner